How to get your music featured on playlists

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Getting your music featured on playlists can significantly boost your visibility and reach a wider audience. With streaming services becoming the primary way people discover new music, landing a spot on popular playlists is more important than ever. Here’s how to increase your chances of getting featured.
1. Create High-Quality Music
Quality is paramount. Ensure your tracks are well-produced, mixed, and mastered to a professional standard. High-quality music is more likely to catch the attention of playlist curators. Check our other blogs for tips on this subject.
Invest time in perfecting your production skills and consider hiring a professional for mixing and mastering if needed. Make sure your music is polished and ready for a broad audience.
2. Build a Strong Online Presence
A strong online presence helps you appear more credible and professional. Active profiles on social media and music platforms can make a big difference. Remember that people want to know the artist so that means that you need to give them a look into who you are! Nobody only wants to see that you made a new mix or a new track. Go check out other artists to see how they do it.
Regularly update your social media profiles and engage with your audience. Create profiles on platforms like Spotify, Apple Music, SoundCloud, and YouTube, and keep them updated with your latest releases.
3. Research and Target Relevant Playlists
Not all playlists are created equal. Focus on those that cater to your genre and audience. Targeting the right playlists increases your chances of being featured.
Use tools like Chartmetric, PlaylistPush, and SpotOnTrack to research playlists that feature music similar to yours. Compile a list of potential playlists and their curators. On Spotify for example, sometimes you can find contact information in the details of the playlist so you can send you song off for consideration.
4. Submit to Playlist Curators
Reach out to playlist curators with a professional and personalized pitch. Provide them with all the necessary information about your track and why it would be a good fit for their playlist.
Find contact information for playlist curators through social media, LinkedIn, or their official websites. Send a well-crafted email including a brief introduction, links to your music, and why you think your track would be a great addition to their playlist.
5. Leverage User-Generated Playlists
User-generated playlists can be just as valuable as those curated by official platforms. Encourage your fans to add your music to their personal playlists.
Engage with your fans on social media and ask them to add your tracks to their playlists. Share links to your music and highlight user-generated playlists that feature your songs.
Getting your music featured on playlists requires high-quality tracks, a strong online presence, targeted research, professional submissions, and leveraging user-generated content. By following these steps, you can increase your chances of landing a spot on popular playlists and reaching a wider audience. Stay persistent and keep promoting your music, and you'll see your efforts pay off.